Saturday, December 13, 2008

Grocery Store Switch!

My wife just walked in the door and said: “I am switching to Albertsons!” There are two grocery stores within 3 miles of our house. A Krogers and an Albertsons.

This was the final straw after countless bad experiences with this particular Krogers location. (We have been to other Krogers stores with a much better outcome.) They are constantly understaffed at the checkout lines, and a management team that does not seem to understand that the number one customer turnoff is a long line.

My wife is preparing an appetizer for our adult Sunday school party tomorrow night. She is making “Ham Balls” and needed a ham finely ground. She approached the man in the meat department at Krogers with the ham and asked if he could grind the meat. He replied by saying he could not because they only have one grinder and it is used for red meats only.

My wife put back the ham and drove across the street to the Albertsons. She was greeted upon entering the store and had several positive encounters with helpful staff on her way to the meat counter. She asked the meat manager if he could grind the ham. They also only have one machine, but his response was very different: “Sure. It will take me a few minutes to clean the machine if you don’t mind waiting.”

What a different response! In an economy where every business should be working hard to keep their customers, it is surprising that the Krogers employee did not seem to care.

We spend over $100 a week on groceries, with the majority of it for the past five years going to Krogers. That is over $5,000 of annual business that this store just lost and the Albertsons picked up, all because of how the two meat managers handled a simple request.

When we first moved to Frisco, the Albertsons was the only close grocery store. They were horrible in customer service! I have noticed a vast improvement in the past year. They are obviously paying attention to their customers and have trained all of their team members to deliver excellent customer service.